With the cost of living and energy costs rising, smart tech is becoming ever more essential. However, devices collecting essential data from the home need to present findings to users in an accessible and tangible format, and provide suggestions to make their lives easier. 

Jamie Buckley Head Shot

Jamie Buckley

Commenting on this, Jamie Buckley, Creative Director at PDD, said: “The rising cost of living and predictions of astronomical household energy bills will place an even greater demand on smart home tech. Data collected by these devices will need to translate into knowledge for users; offering suggestions for managing and reducing energy and water consumption and helping to reduce costs through nudge behavioural change –while giving users an all-important sense of control.

And, it’s not just about the ability of smart home tech to encourage responsible resource consumption; the eco credentials of the smart home devices themselves will be under scrutiny too. Low-power devices will be high on the agenda for consumers, from smart speakers and fridges, to smart thermostats and doorbells. In an increasingly competitive market, these devices will need to work harder and smarter to compete for the attention of consumers”.